The Ecomcrew Ecommerce Podcast

Dave shares 5 unique ways his team leverages AI across 3 brands to make products more personal, streamline operations and optimize marketing efforts — without the usual image editing tips that everyone talks about.
Thinking about taking some risk off the table? Or are you looking at taking an extended break from e-commerce in general? Know what your e-commerce business is worth with Quiet Light Brokerage.
More Staffing connects ecommerce founders to top Filipino talent across supply chain, operations, CX, marketing, finance, and creative. More Staffing helps you build a team with real depth, at a cost structure that makes it viable for a brand at any stage. Check out MORE. Staffing today to get all of your open positions filled for Q3.
Timestamps:
00:00 - Introduction
02:30 - Creating a custom Shopify app 
04:00 - Challenges from developing custom apps
05:30 - Using Cursor for app development
07:00 - Using Cloudflare for hosting apps
09:00 - Designing custom inventory management tools
17:00 - Using AI for video creation and how Dobby Ads produces quality content
21:00 - Efficient PPC management with manual oversight and AI automation
25:00 - Hiring professionals in the Philippines with MORE. Staffing
30:00 - Experimenting with OpenClaw and its potential 
Resources & Links:
Dobby Ads
MORE Staffing
Cursor IDE
Railway
Laravel Framework
Cloudflare
DigitalOcean

Dave interviews Tyler Simmons, the CEO of Bucket Golf and how he turned a DIY backyard game into an eight-figure business that caught the attention of Shark Tank. He covers his initial setup struggles, how he evolved the business through his marketing strategies, and how he persisted through it all. 
Thinking about taking some risk off the table? Or are you looking at taking an extended break from e-commerce in general? Know what your e-commerce business is worth with Quiet Light Brokerage.
Timestamps
00:00 - Introduction 
02:29 - What Bucket Golf is and how the business started
04:07 - Turning a homemade into a scalable product
04:48 - Learning from initial manufacturing failures
06:37 - BucketGolf's first attempt to sell online and early marketing channels
08:11 - Why the game did so well and resonated with customers
09:43 - Partnering with Chinese suppliers and MOQs
11:33 - How Tyler built his supplier relationships
14:13 - Bucket Golf's approach to marketing 
16:30 - How Bucket Golf evolved their ad strategies 
19:14 - How Bucket Golf appeared on Shark Tank after years of applying
23:23 - Tips on how to get picked for the final selection
24:41 - How Shark Tank grew Bucket Golf's revenue 
27:23 - Managing inventory and stock during the airing season
28:51 - Projections vs. actual sales bump from Shark Tank
30:16 - Cash flow and inventory challenges during holiday peak
31:00 - Building win-win partnerships overseas
36:36 - Bucket Golf's deal with Mark Cuban
44:37 - Success with TikTok shops and advertising insights
45:22 - Strategies for maintaining profitability on TikTok Shop 
48:28 - Expanding into Canadian retail stores and overall distribution
50:07 - How to connect with Bucket Golf and Tyler Simmons
Resources & Links
Bucket Golf Official Website
Bucket Golf Instagram
Bucket Golf TikTok
Connect with Tyler Simmons
LinkedIn

Florence Morin shares her journey from a math teacher and engineer to a successful art educator. Learn how she uses authenticity, targeted marketing, and smart strategies to build a scalable business that aligns passion with profit.
In this episode, Dave delves into the entrepreneurial journey of Florence Morin, who transformed her passion for art into a thriving business.
She combines digital courses with small physical products to build her million dollar business with a recurring revenue model.
If you're interested in making money without buying inventory, this episode is perfect for you.
Timestamps
00:00 - Florence's art business and background
00:45 - How Florence runs her business
01:41 - Business revenue
02:49 - Business growth and team dynamics
03:25 - Transitioning to recurring revenue
03:44 - Her business' logistics plan
04:35 - Innovating with small physical products
05:23 - Entrepreneurial journey during COVID
06:09 - Florence's career path and founding story
07:12 - Early ventures and market fit lessons
08:32 - Experimenting with ebooks and trade shows
10:50 - Learning sales skills from conventions 
12:14 - Exploring dropshipping and Facebook ads
13:40 - Overcoming dropshipping challenges
14:38 - Online drawing education through webinars
16:00 - Building an audience with Facebook Live
17:02 - Basics of ad targeting for beginners
18:23 - Cost-effective ad campaigns during COVID
19:53 - Scaling workshops to large audiences
21:18 - Aligning offers with customer trust
22:35 - Structuring magazine and course upsells
23:36 - Engaging through live online events
24:25 - Transitioning from free to premium content
26:45 - Using physical products to introduce digital education
28:34 - Targeting different artist skill levels
30:18 - Scaling teaching and content creation with a team
32:44 - Maintaining authenticity in branding
34:51 - Replicating the model across niches
37:33 - Challenges of social media reliance
41:04 - Measuring ad performance and customer value
44:44 - Creating effective sales pages
45:44 - Extending business reach online
Resources
Flo Morin's Facebook Page
Florence Morin's Instagram

Dave dives into the newest categories and sellers that are dominating on Amazon this season, their ambitious expansion into supply chain services, and how the seller protests impacted their Q1 financials. 
Timestamps
00:00 - Amazon's latest week of big news: Korean beauty success & supply chain move
00:24 - How Korean beauty brands dominate Amazon
03:27 - The top K-beauty companies on Amazon: Anua, COSRX, SaynBeauty
07:17 - Why gardening and outdoor categories are hot right now for Amazon sellers
08:12 - Seasonal outdoor product sales: lawnmowers, tillers, pool equipment
09:10 - Amazon announces expansion of Supply Chain Services to all US businesses
12:34 - Amazon's plans to destroy their logistics competition
14:01 - The FTC might force Amazon to breakup
16:19 - Seller protests, Amazon's Q1 growth, and ad revenue spikes
19:12 - Seller protest impact on ad spending 
21:10 - Sellers skeptic about ads efficiency 
Resources & Links
Quiet Light Brokerage — For selling your e-commerce business
Anua on Amazon — Leading K-beauty seller
COSRX on Amazon — Popular skincare brand
SaynBeauty — Another popular skincare brand
My Wife Quit Her Job - YouTube — Steve Chou's Youtube Channel

Dave dives into the latest strategies for Amazon listing image optimization, A/B testing, and AI-driven Amazon listing images with Michael Shackleford, a former EcomCrew Premium member and SaaS owner. They share what they've learned works best on Amazon. 
Timestamps
00:00 - Introduction and Michael's e-commerce journey from poker to Amazon seller
00:18 - How poker shares mental models with online selling
00:56 - The risk and reward in gambling versus Amazon
2:20 - The importance of AI in Amazon image creation in 2026
2:29 - Do's and don'ts for Amazon main gallery images today
3:08 - How to test variations of main images effectively
3:37 - Creative ideas for image variations: packaging, lifestyle, environment
4:59 - Flexibility in Amazon's white background rule and embellishments
6:29 - Optimal image resolution and size considerations
7:10 - Mobile optimization and best practices
8:14 - The effectiveness of Amazon Manage My Experiments vs. third-party polling tools
9:16 - Strategies for high-ticket product testing with limited traffic
10:37 - Manual image switching schedule for more reliable tests
12:11 - Using PPC data to measure image performance
13:20 - The versatility of Prolific for custom surveys
14:08 - Secondary images: core types and customer objection handling
15:45 - Designing mobile-friendly, visual answer images
17:09 - Diminishing returns of lower-positioned listing images
19:09 - Image order placement for maximum impact
20:10 - Avoiding poor-quality images 
21:14 - Tips for avoiding AI-generated "slop"
22:10 - The myth of JSON prompts
23:58 - Crafting effective prompts for product scenes
25:00 - Why reference images are important 
26:32 - Issues with AI-generated images 
28:53 - Ensuring realistic human figures
30:45 - Photoshop's new AI capabilities
31:26 - Introduction to generupt.com
34:10 - Gathering market data with extensions
37:11 - Staying ahead in Amazon
Resources & Links
generupt.com
Prolific A/B testing tool
Photoshop Firefly AI
GPT Image 2 (search for latest tools)
Market analysis & review scraping extension