EP29: Willem de Kam On Human Behaviour, Football Culture, and Finding Freedom Behind the Lens
Willem de Kam is a Rotterdam-based photographer whose work captures the tension between order and chaos in everyday life — from commercial campaigns and city streets to football stadiums and social rituals. His lens focuses on the spaces where people express identity, belonging, and emotion, from the terraces of Feyenoord to the quiet intimacy of personal moments. What if photography isn’t about control, but about learning to see what’s already there? Willem’s path began in graphic design before he found freedom in photography. Over the years, his work has grown into a study of human behavior: how we organise chaos, how we perform in public, and how emotion becomes identity. In this episode, Willem reflects on discipline, insecurity, and the balance between being a fan, an observer, and an artist. We talk about documenting football culture from the inside, the power of physical books in a digital world, and why empathy defines great photography.
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EP28: Mirko Borsche On The Art of Letting Go, Embracing Change and Making Meaningful Work
Mirko Borsche is the founder and creative director of Bureau Borsche, based in Munich. For over two decades he has shaped visual culture across editorial, fashion, sport, and art — from rebranding Inter Milan to designing for Supreme, Balenciaga, Nike, and Zeit Magazine. His path began in graffiti, moved through advertising, and grew into one of Europe’s most influential design practices. What if the beauty of design comes not from perfection — but from mistakes, accidents, and the courage to let go? Mirko’s philosophy is rooted in collaboration, experimentation, and trust. He believes creativity thrives when ideas are shared, when rules are learned only to be broken, and when teams are pushed by discipline as much as freedom. At Bureau Borsche this translates into a culture that is both strict and open: clear rules of work, constant exchange, and a belief that the strongest ideas survive by narrative, not hierarchy. In this episode, Mirko speaks about resilience, insecurity, and why he hates brainstorms. He reflects on his time in advertising, the impact of graffiti on his design mindset, and how trust — in his team, his family, and himself — keeps him moving forward. We talk about football culture, Inter Milan, Zeit Magazine, and why in the end, design is work — but also a way to stay hopeful about the world.
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EP27: Thomas Subreville On Freedom, Fiction, and the Discipline to Think for Yourself
Thomas Subreville is director of ILL-STUDIO — a post-disciplinary practice operating between art, architecture, fashion, and cultural research. Based in Paris, Thomas has spent the last two decades conceptualising and creating projects that challenge perception and blur the boundaries between commercial and critical work. His collaborations span from Louis Vuitton, Nike, and Chanel to Mercedes-Benz, Graphpaper, and Colette, all infused with ILL-Studio’s signature mix of thought, fiction, and form.What if the most radical thing you can do is think for yourself?In this episode, Thomas speaks about the need to unlearn conventions, protect freedom, and structure chaos. He explains why creativity can’t exist without time, how skateboarding shaped his view of independence, and why work and play are part of the same system. We talk about rejecting traditional education, navigating ADHD, and redefining success not through deliverables but through perspective, trust, and cultural context.
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EP26: Yuro Moniz On Craft, Emotion, and the Courage to Build With Your Hands
Yuro Moniz is a multidisciplinary maker and storyteller working between art, design, and culture. After years in fashion, photography, and film, she turned towards ceramics — searching for a tangible, human medium in an increasingly digital world. Her hand-built pieces, often monumental in scale, blend ancient techniques with contemporary emotion, becoming portraits of time, touch, and memory. What if the most human thing you can do is to build something that lasts? In this episode, Yuro speaks about transformation, burnout, and rediscovering purpose through clay. She shares how her years in Amsterdam’s creative scene shaped her, why she left the city and social media behind, and how learning from Korean masters redefined her sense of craft. We talk about making a 3.5-meter totem about freedom, balancing motherhood with creation, and how prayer, emotion, and persistence guided her through impossible deadlines. Yuro reflects on mentorship, legacy, and the role of beauty and imperfection in modern life — showing that true artistry is not about perfection, but about feeling, reflection, and the courage to slow down and touch the world again.
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EP25: Joachim Baan On Controlled Chaos, Storytelling, and Building a Meaningful Creative Life
Joachim Baan is a creative director, photographer, and brand strategist based in Utrecht. Together with Christoph van Veghel, he leads Another Everything — a consultancy creating outstanding brands and cultural projects through strategy, design, and execution. His career has moved between independent studios, publishing, and global agencies, with collaborations for Nike, Rapha, KLM, Van Gogh Museum, Red Wing Shoes, Skins Cosmetics, and Atelier Munro. Always guided by controlled chaos and storytelling, Joachim has built an ecosystem that blends aesthetics, strategy, and cultural depth. What if the strongest brands — and lives — are built not on data, but on stories? In this episode, Joachim speaks about resisting hustle culture, balancing chaos with control, and why he believes sameness is killing creativity. He reflects on building brands with history, the struggle with consumerism, and the role of taste in predicting the future. We talk about his health challenges, his project Speed of Solitude, and how long-distance running taught him lessons no studio ever could. Above all, Joachim shows that creativity is not about perfection, but about curiosity, resilience, and the courage to make the world a little more beautiful.
CAPSULE TALKS I is a podcast about how creative people grow — in their careers, mindset, and craft. We talk with designers, founders, athletes, and cultural pioneers about their paths, choices, and the challenges behind the work: career growth, mental health, discipline, leadership, and staying creative under pressure.Each episode is a capsule — an honest conversation that brings clarity and reflection. Through in-depth dialogue, we explore the reality behind their careers: not just the milestones, but the mindset that shapes their energy, balance, and direction. Why did they stay, quit, or rebuild? What drives them? What almost broke them?Hosted by Bastiaan van der Sluis, the series explores how to think clearer, work smarter, and waste less of your potential — your “I.” No budgets, no marketing teams — just honest stories from people shaping industries with their work and values.About DON'T WASTE IDON’T WASTE I curates capsules of cultural memory with creative pioneers — and works with brands and studios to build high-performing systems in culture and business.Learn more: www.dontwaste-i.comAbout Bastiaan van der SluisHosted by Bastiaan, this is a self-produced and self-financed podcast. A personal journey to uncover how we can all better manage our energy, time, and creative potential.With 15 years across architecture, fashion, and culture — working with names like MVRDV, Studio Roosegaarde, KCAP, and BMWi — Bastiaan now helps others fix what’s broken, focus on what matters, and build what lasts as a Communication Performance Strategist.Follow on social media:IG: instagram.com/dontwaste_iLI: linkedin.com/in/bastiaanvandersluis
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