Why Time Management is a Myth, And What To Do Instead
Sometimes we imagine ourselves to be like computers or machines. But we cannot work like machines. Unlike machines, we are actually cyclically moving organisms. And, time management is a myth. Join me in this episode to learn how to manage your energy to create more time and creative flow.
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17:59
What is Herd Mentality and How to Use Herd Behaviour in Marketing
Humans, like lemmings and cows, tend to follow the herd - both in action and opinion. But whilst we can't change people we can use the knowledge about the herd mentality to our advantage in business and marketing. Let's find out how.
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11:18
The 3 Whys of Entrepreneurship
There are many reasons to start a business, all of which vary depending on the person, situation, and industry. Can automation and Artificial Intelligence be one of them? The book mentioned in the podcast is Generation AI: The Rise of the Resilient Entrepreneur see more info on the website
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17:41
Unfakeable – Why Authenticity in Business Matters
Authenticity is a hot topic in business right now. And for a good reason. People want honesty, they want some realness from brands, businesses, and social influencers. But what effect does authenticity has on business? And if the advice is to be more authentic what do you make of the advice to fake it till you make it? Let’s find out.
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19:24
Why Simplicity (Keep.It.Simple) is a Better Business Strategy
There are many reasons why simplicity is a better business strategy. Why is this important to how customers perceive the information about your company? This episode is about understanding the importance of simplifying your business strategies to build trust, reputation and loyal customers.
I made two vows when I started my online business. The first was to use simplicity as the main business strategy. The second was to be more consistent and focused. Business owners struggle to simplify their business. And, it's a big challenge for many. Knowing what requires your customer's attention the most is difficult. How do you simplify what you do without losing focus on what's important? This may seem like an impossible task if you're a small business owner with a lot of responsibilities. But, in reality, it is not an impossible task. This podcast isn't about how to work less. Instead, it's about how to build a business in a simple and consistent way. By focusing on one important thing at a time, so you enjoy working on your business.