Under the Influence with Terry O'Reilly

Because Terry LOVES books, we do an annual Bookmarks episode. This one is from 2024.
There’s never enough room to include all the great stories we find in our research books.
So this episode is dedicated to all those stories that didn’t fit into our regular episodes.

The theme is “bravery” - and we’ll talk about how a brave goaltender revolutionized hockey, how Larry David routinely ignored studio executives, and we’ll salute the bravery of Lucille Ball.

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In this episode, we go back in advertising history and take a look at the ads and commercials that could never, ever, EVER run today.
They are either so politically incorrect, so sexist, or so inappropriate, you won’t believe your ears.
From doctors recommending cigarettes, to 7-Up advertising to babies, to everyone singing about the joys of DDT, it’s amazing to think they all ran back in the day.

Ads that couldn’t run today.

From our 2024 Archives.




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Jerry Goodis was one of the most colourful characters in the history of Canadian advertising.

He founded a legendary advertising agency and created some of Canada’s longest-running ad campaigns. And while doing that, he attacked the ad industry for producing terrible ads. He was loved and hated but couldn’t be ignored.

Another favourite from our Archives.


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Taking a look at the most creative audio ideas from around the world.

Including a podcast for runners that only works if you’re actually running, a police recruitment campaign that capitalized on the popularity of True Crime, and a very ambitious alternative audio track created to be played over Disney’s Pocahontas movie – that tells the truth behind the fairy tale.

Another favourite from the Archives.

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Another favourite from our archives...

Almost every movie and television show needs cars, and auto companies are happy to supply them – because it helps sell a lot of cars.
We’ll look back at James Bond and Starsky & Hutch, and explore auto partnerships with movie franchises like Transformers and Marvel.
We’ll also tell a crazy story of how the most sought-after car from a Steve McQueen movie was finally found – and the cosmic coincidence that led to its discovery.

Cars are the stars.

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