The Will Clarke Podcast

• TSHA - The Real Problem in Music is That The Algorithm Doesn’t Care About Your Music

  Sign up for the latest podcast info - https://laylo.com/willclarke/uqFWnJKaPodcast Overview: In this conversation, Will Clarke and TSHA discuss the current state of music consumption, particularly focusing on the impact of streaming platforms and algorithms on artists. They explore the anxiety that comes with navigating the music industry, the pressures of album cycles, and the importance of finding joy in music and life. TSHA shares her experiences with therapy and how it influences her artistic process, while also emphasizing the need for community and connection in music events. In this engaging conversation, TSHA and Will Clarke delve into the complexities of content creation, the challenges of engaging with fans in the digital age, and the joys of living in Ibiza. They discuss the evolving landscape of record labels, the balance between DJing and original music, and the importance of cultural integration, including language learning. The conversation wraps up with a light-hearted exploration of culinary experiences in Ibiza, highlighting the vibrant lifestyle that accompanies their music careers.Who is TSHA: TSHA, whose full name is Teisha Matthews, is a British DJ and record producer based in London. She is known for her distinctive style of electronic music, blending house with vocal elements. TSHA gained recognition with her debut EP, "Dawn," in 2018, and has since released several acclaimed singles and EPs, including "Flowers" and "OnlyL". Her debut album, "Capricorn Sun," was released in 2022 and was named Album of the Year by DJ Mag and BBC R1 Dance. Join for updates: https://laylo.com/willclarke⏲ Follow Will Clarke ⏱https://djwillclarke.com/https://open.spotify.com/artist/1OmOdgwIzub8DYPxQYbbbi?si=hEx8GCJAR3mhhhWd_iSuewhttps://www.instagram.com/djwillclarkehttps://www.facebook.com/willclarkedjhttps://twitter.com/djwillclarkehttps://www.tiktok.com/@djwillclarke Hosted on Acast. See acast.com/privacy for more information.

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  53:43
• Jonas Blue - Everyone Wants a Hit… But No One Talks About the Cost

  Use the code word WCP25 for 25% off your first year of releasing music with Symphonic Starter https://community.symphonicdistribution.com/release-your-music-sym-starter-wcpSign up for the latest podcast info - https://laylo.com/willclarke/uqFWnJKaPodcast Overview: In this engaging podcast episode, Will Clarke interviews Jonas Blue, exploring his transition from the UK to Miami, the evolution of the music scene, and the pressures of success in the music industry. They discuss the impact of COVID on creativity, the changing landscape of the music industry, and the devaluation of music in the digital age. Jonas shares his journey from Guy Robin to becoming a global music sensation, highlighting the importance of authenticity and innovation in today's fast-paced music environment. In this conversation, Jonas Blue discusses his journey in the music industry, focusing on the evolution of his artistic persona, the challenges of maintaining creativity amidst expectations, and the importance of mentorship and support. He reflects on his relocation to Miami for personal and professional growth, emphasizing the need for happiness and authenticity in music creation. The dialogue highlights the significance of building a supportive team and the ongoing journey of redefining success in the ever-changing landscape of the music business.Who is Jonas Blue: Amassing an army of recognisable hits, with over 22 billion global streams, 92 million worldwide singles sales, 6 billion video views, BRIT Billion Award Holder, BRIT certified Breakthrough Album, 5 BRIT Award nominations and multiple brand deals, Jonas has cemented his name as a main stage DJ and pop powerhouse. Debut album 'Blue' featuring standout hit singles Fast Car, Mama, Rise and Perfect Strangers was the recipient of the Brit Certified Breakthrough Award and later cemented gold status. Jonas’ hard work & inspiring music continued to receive global success with singles featuring a combo of hot artists including HRVY, Leon, Ava Max, Rita Ora, Tiesto and more.Join for updates: https://laylo.com/willclarke⏲ Follow Will Clarke ⏱https://willclarke.komi.io/https://djwillclarke.com/https://open.spotify.com/artist/1OmOdgwIzub8DYPxQYbbbi?si=hEx8GCJAR3mhhhWd_iSuewhttps://www.instagram.com/djwillclarkehttps://www.facebook.com/willclarkedjhttps://twitter.com/djwillclarkehttps://www.tiktok.com/@djwillclarke Hosted on Acast. See acast.com/privacy for more information.

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  1:08:29
• Ben Westbeech / Breach — The Pressures of Hit Records

  Sign up for the latest podcast info - https://laylo.com/willclarke/uqFWnJKaPodcast Overview: In this conversation, Will Clarke and Ben Westbeech explore the evolution of music scenes, the impact of commercialisation on artistic integrity, and the challenges artists face in maintaining their identity amidst competition. They discuss the importance of mental health in the music industry, the process of creating and releasing music, and the future of album culture. In this conversation, Ben and Will delve into the intricate process of creating an album, exploring the emotional depth and personal experiences that shape their music. They discuss the significance of collaboration, the challenges of live performances, and the vulnerability that comes with sharing their art. Ben shares insights into his recent move to Ibiza, reflecting on how it has influenced his creative journey and mental well-being. The dialogue emphasizes the balance between artistic expression and personal health, highlighting the complexities of navigating the music industry. In this conversation, Will Clarke and Ben discuss the evolution of their music careers, the passion that drives them, and the pressures they face in the industry. They explore the balance between artistic integrity and commercial success, the constraints of music production, and the changing landscape of music releases. The dialogue reflects on the nostalgia of earlier music-making experiences and the challenges of maintaining authenticity in a fast-paced industry.Who is Ben Westbeech/Breach: Ben Westbeech, also known as Breach as well as his collaborative project The Vision, is a British DJ and record producer originating from Hertfordshire who spent his formative musical years in Bristol. Trained as cellist and vocalist, his influences include house, soul, jazz and hip hopJoin for updates: https://laylo.com/willclarke⏲ Follow Will Clarke ⏱https://djwillclarke.com/https://open.spotify.com/artist/1OmOdgwIzub8DYPxQYbbbi?si=hEx8GCJAR3mhhhWd_iSuewhttps://www.instagram.com/djwillclarkehttps://www.facebook.com/willclarkedjhttps://twitter.com/djwillclarkehttps://www.tiktok.com/@djwillclarke Hosted on Acast. See acast.com/privacy for more information.

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  1:19:31
• Mark Newton - The Man Behind Snowbombing, Hideout Festival & Field Day Festival

  Use the code word WCP25 for 25% off your first year of releasing music with Symphonic Starter https://community.symphonicdistribution.com/release-your-music-sym-starter-wcpSign up for the latest podcast info - https://laylo.com/willclarke/uqFWnJKaPodcast Overview: In this conversation, Mark Newton shares his extensive experience in the music industry, discussing his journey from founding festivals like Hideout, Field Day and Snowbombing to transitioning into tech with Oya. He reflects on the impact of COVID-19 on the music scene, the importance of relationships in the industry, and the challenges he faced as the former owner of the iconic venue, Printworks. Mark emphasizes the need for unique experiences in festivals and the role of a director in managing creative processes and teams. In this conversation, Mark and Will discuss the evolution of marketing in the music industry, particularly in the context of festivals and events. They explore how social media has transformed marketing strategies, the challenges new artists face in getting booked, and the impact of gentrification on club culture. They also touch on the importance of data ownership and the need for cultural preservation in the face of changing urban landscapes. The discussion highlights both the challenges and opportunities present in the current music scene, emphasizing the importance of passion and community engagement.Who is Mark Newton: Mark Newton has extensive experience in the music industry, from founding festivals like Hideout, Field Day and Snowbombing to transitioning into tech with Oya.Join for updates: https://laylo.com/willclarke⏲ Follow Will Clarke ⏱https://willclarke.komi.io/https://djwillclarke.com/https://open.spotify.com/artist/1OmOdgwIzub8DYPxQYbbbi?si=hEx8GCJAR3mhhhWd_iSuew https://www.instagram.com/djwillclarke https://www.facebook.com/willclarkedj https://twitter.com/djwillclarke https://www.tiktok.com/@djwillclarke Hosted on Acast. See acast.com/privacy for more information.

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  1:06:54
• Deron Delgado - What It Really Takes to Run a Dance Music Label in 2025

  Sign up for the latest podcast info - https://laylo.com/willclarke/uqFWnJKaPodcast Overview: In this conversation, Will Clarke and Deron discuss the evolution of the Dirty Bird label, the transition from independent to major label dynamics, and the importance of community in the music industry. Deron shares insights into his career, the acquisition of Dirty Bird, and the unique approach to artist development that sets the label apart. They explore the current state of dance music, the challenges of revenue generation, and the lasting impact of community on the genre. In this conversation, Will Clarke and Deron discuss the current state of dance music in the US, the challenges faced by record labels in the streaming era, and the importance of building a brand beyond just music. They explore the changing landscape of music consumption, managing artist expectations, and the significance of culture and community in the music industry. The dialogue emphasizes the need for artists to empower themselves and their audiences in a digital age where traditional methods of music promotion are evolving. In this conversation, Will Clarke and Deron discuss the complexities of managing dual brand identities in the music industry, particularly for artists and record labels. They delve into the A&R process, the journey from signing a record to its release, and the ongoing promotional strategies that extend beyond the initial launch. The duo also critiques the industry's standard practice of releasing music on Fridays, advocating for a more flexible approach to release days. They explore the impact of streaming algorithms on artist visibility and the challenges of maintaining authenticity in a popularity-driven landscape.Who is Deron Delgado: With over 20 years of experience in the Digital Music & Media environment in an entrepreneurial role, Deron Delgado has amassed an all-encompassing knowledge of music label management, digital distribution, licensing, artist development, event production, publishing, and music marketing strategies.Join for updates: https://laylo.com/willclarke⏲ Follow Will Clarke ⏱https://djwillclarke.com/https://open.spotify.com/artist/1OmOdgwIzub8DYPxQYbbbi?si=hEx8GCJAR3mhhhWd_iSuewhttps://www.instagram.com/djwillclarkehttps://www.facebook.com/willclarkedjhttps://twitter.com/djwillclarkehttps://www.tiktok.com/@djwillclarke Hosted on Acast. See acast.com/privacy for more information.

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  1:18:18

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