SHIFT with Blake Mallen

In this episode of the SHIFT Podcast, Blake Mallen sits down with Kendall Welden to unpack what actually builds real momentum in direct selling. Kendall shares why belief, simplicity and duplication are non-negotiable for sustainable growth.
In this episode, you will learn:
·         Why duplication is the true measure of success in direct selling
·         How to lead through different seasons of life without losing consistency
·         Why real relationships still outperform social media alone

Join Blake Mallen as he sits down with Christa Crawford, the #1 global income earner at her company, whose organization spans multiple countries. Christa shares her remarkable journey from food stamps and a struggling custom furniture business to building one of the most successful organizations in direct selling—all while staying grounded in purpose, authenticity and unwavering belief.
In this episode, you will learn:
●        How to transform limiting beliefs into unstoppable momentum
●        Why showing up as your authentic self is your greatest competitive advantage
●        The mindset shifts that turn obstacles into opportunities for growth
●        How to build a purpose-driven business that attracts true believers

In this inspiring episode of SHIFT, host Blake Mallen sits down with Emily Ford—entrepreneur, speaker and brand builder—to talk about reinvention, personal branding and rediscovering purpose after the "messy middle." Emily shares her journey from early success in direct selling to rebuilding her business and identity with authenticity, resilience and faith.
Learn how she turned pain into purpose, mastered the art of personal brand storytelling and built a thriving community that values people over perfection.
In this episode, you will learn:
How to turn your "messy middle" into a season of personal and professional growth
Why your personal brand is your most powerful business asset
How to build trust online by showing the real—not perfect—version of you
The difference between building a following and building a community

Join Blake Mallen as he sits down with Karen Fettes, a top field leader who reached the pinnacle of her company's marketing plan in just 18 months and has sustained success for nearly 17 years. Karen shares how she's navigated life's hardest seasons—including her son's 18 brain surgeries, her husband's heart attack and the loss of all four parents since 2022—while building one of the most respected businesses in the profession. This episode is packed with insights on resilience, reinvention and leading with authenticity.
In this episode, you will learn:
How to reframe challenges as opportunities for personal growth 
Why adaptability is the key to long-term success in direct sales
The difference between patience and passivity in building your business
How to build authentic community that keeps people engaged

Join Blake Mallen as he sits down with Sarah Robbins, a top field leader, industry icon and bestselling author, to discuss her latest work, The Multiply Method. Sarah shares the frameworks, strategies and mindset shifts she uses to help sales teams and entrepreneurs scale effectively and grow sustainably. Whether you're navigating a reset or aiming to accelerate your momentum, this episode is packed with actionable insights for success.
 
In this episode, you will learn:
How to reframe challenges as opportunities for reinvention
Why "what we simplify, we multiply" is the secret to scalable success
The steps to effective enrollment and onboarding that inspire duplication
What it takes to inspire new leaders to lead—not just follow