The MORE Show

If you're looking to build passive income through multifamily real estate, Elevest Capital gives you access to exclusive apartment investments not available to the public. Non-accredited investors can participate with as little as $10,000.

Get on the Investor List: lfscapital.com

 

 

In this episode of The MORE Show, I sit down once again with my good friend and business partner Adam Williams, Founder and CEO of Elevest Capital, for a raw and real conversation about what it truly takes to build lasting wealth through real estate. I open up about one of the most painful chapters of my career — losing millions of dollars after scaling too fast, trusting the wrong person, and being too stubborn to pivot out of single family despite being warned by both Adam and Grant Cardone. Rather than wallow in it, I want this story to empower you: there are smarter, more scalable, and more tax-efficient ways to build wealth than grinding through fix-and-flip or single family rentals. Adam breaks down why right now is a once-in-a-cycle perfect storm for multifamily apartment investing — with properties trading at 30-40% discounts, organic rent growth returning, demand outpacing supply, and 100% bonus depreciation back on the table thanks to the One Big Beautiful Bill — and how through the MORE Club, everyday investors can get into $40M apartment deals with as little as $10,000, even without being accredited. This episode is about getting out of your own way, finding the right community, and taking real action toward financial freedom.

 

 

About Justin:

Justin Colby is the host of The Entrepreneur DNA and The Science of Flipping podcasts and a best-selling author. He is a serial entrepreneur with over and a seasoned real estate investor with over 20 years of experience.

Driven by a passion to help entrepreneurs thrive, Justin created the Entrepreneur DNA community to support business owners in building wealth, systems, and long-term freedom. Through his podcasts, books, education platforms, and hands-on mentorship, he continues to help entrepreneurs scale with clarity and confidence.

Connect with Justin:

Instagram: @thejustincolby

YouTube: Justin Colby

TikTok: @justincolbytsof

• • LinkedIn: Justin Colby

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Book a 30 min. consultation with Dr. Andrea: https://drandreawieland.youcanbook.me

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Get Dr. Andrea's Book:

The Confident Performer: Rethinking Mental Performance for Athletes, Coaches and Parents https://www.amazon.com/s?k=The+Confident+Performer+Andrea+Wieland

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In this episode, I sit down with Dr. Andrea Wieland — an Olympic athlete, licensed psychologist, and elite performance coach — to unpack what it really takes to perform at the highest levels of sport, business, and life. Andrea shares her remarkable story of being cut from the US Olympic team eight times before finally making the 1994 World Cup roster and the 1996 Atlanta Olympic team, and we dig into the powerful mental frameworks she's developed through decades of working with NFL athletes, Fortune 500 executives, and Special Operations soldiers. We cover the critical difference between persistence and perseverance, why your goal must be bigger than your fear, the danger of tying your entire identity to a single role or achievement, and how the "Confident Performer" framework — built on a foundational pyramid of human-first identity, whole-person health habits, and elite mental skills — can transform the way you show up whether you're on the field or in the boardroom. If you've ever struggled with self-doubt, broken promises to yourself, or wondered what separates those who reach the top from those who quit, this conversation will challenge and inspire you in equal measure.

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About Dr Andrea Wieland:

Dr. Andrea Wieland is a licensed psychologist, peak performance coach, author, and former Olympic athlete who competed in field hockey at the 1996 Atlanta Olympic Games — in her own hometown. She holds a PhD in Psychology and an MBA, and brings a rare combination of world-class athletic achievement and clinical expertise to her work. Andrea has coached NFL athletes, Fortune 500 C-suite executives, Special Operations military personnel, and high-performing teams across industries, helping them develop the mental skills, identity clarity, and synergistic confidence needed to excel under pressure. She is the founder of the Confident Performer Academy and the author of The Confident Performer: Rethinking Mental Performance for Athletes, Coaches and Parents. Her proprietary Confident Performer Framework — a three-tiered pyramid covering human-first identity, whole-person health habits, and elite mental skills — has helped clients at every level stop living on a wobbly foundation and build the resilience to bounce back from any setback.

Website / Free 30-Min Consultation:

www.drandreawieland.com

LinkedIn:

www.LINKEDIN/awielandphd

Facebook:

Andrea Wieland on Facebook

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About Justin:

Justin Colby is the host of The Entrepreneur DNA and The Science of Flipping podcasts and a best-selling author. He is a serial entrepreneur with over and a seasoned real estate investor with over 20 years of experience.

Driven by a passion to help entrepreneurs thrive, Justin created the Entrepreneur DNA community to support business owners in building wealth, systems, and long-term freedom. Through his podcasts, books, education platforms, and hands-on mentorship, he continues to help entrepreneurs scale with clarity and confidence.

Connect with Justin:

* Instagram: @thejustincolby

* YouTube: Justin Colby

* TikTok: @justincolbytsof

* LinkedIn: Justin Colby

Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

In this very first episode of The M.O.R.E. Show — which stands for Maximizing Opportunities in Real Estate — I'm sitting down with my business partner Adam Williams to share why I made the decision to walk away from The Science of Flipping after 13 years and thousands of episodes, and what we're building together with timeformore.com. Adam and I have a combined 40 years in real estate, and we've seen the market from every angle — flips, multifamily, commercial — and what we kept coming back to is a massive gap in the space: people have access to education, but almost nobody is actually taking them from learning to doing and closing real deals. That's exactly what the M.O.R.E. ecosystem is designed to fix, built on three pillars — the show, the M.O.R.E. Club (where members analyze, partner on, and do real deals with us), and live events where the most powerful connections actually happen. With the economic landscape shifting fast, AI displacing jobs, the mortgage qualification rate dropping from 75% to 28%, and the wealth gap widening by the day, Adam and I believe this is the most important time to get in the game — and we're here to help you do exactly that.

0:00 Cold open — what the M.O.R.E. community is built for

0:46 Justin officially introduces The M.O.R.E. Show and explains the pivot from The Science of Flipping

1:44 M.O.R.E. acronym revealed — Maximizing Opportunities in Real Estate

2:14 Adam tells the story of how he found Justin through his wife and hired him as a coach

5:02 40 combined years in real estate — the gap in the marketplace they're solving

7:10 Sponsor: LFS Capital — passive income through multifamily apartment investing

9:25 Breaking down Pillar 1 — The Show and what guests will look like

11:43 Adam on Justin's network and why these interviews will be different

13:10 Pillar 2 — The M.O.R.E. Club: deal analysis, community, and co-investing

14:25 How Justin partnered on 9 deals with Adam — the model for the club

15:42 The state of the economy and why now is the time to get in the game

16:36 Pillar 3 — M.O.R.E. Live events and why in-person is irreplaceable

19:01 Adam's story: raising $1M+ from a Grant Cardone event by sitting front row

20:27 The power of events — $2M invested from two strangers met at a 7,500-person stadium event

23:56 The growing affordability gap — mortgage qualification rate drops from 75% to 28%

24:50 Financial freedom doesn't look the same for everyone — Justin's vision for investors

26:13 You can't do it alone — why community is the #1 accelerator

28:02 Wrap-up and teaser for Part 2 — going deep into real deals, wins, and losses

Want to go beyond listening? Join the M.O.R.E. Club at timeformore.com — a community built for real estate investors who are ready to analyze deals, partner with experienced operators, and start building real passive income. Whether you're a beginner or a seasoned investor, there's a place for you here.

Visit timeformore.com to explore the show, the club, and upcoming live events.

Want truly passive income from real estate — without managing tenants or dealing with repairs?

LFS Capital gives accredited investors access to exclusive apartment deals that aren't available to the public. Get monthly cash flow distributions deposited straight to your bank account.

Get on the investor list: https://www.lfscapital.com

About Justin:

Justin Colby is the host of The Entrepreneur DNA and The Science of Flipping podcasts and a best-selling author. He is a serial entrepreneur with over and a seasoned real estate investor with over 20 years of experience.

Driven by a passion to help entrepreneurs thrive, Justin created the Entrepreneur DNA community to support business owners in building wealth, systems, and long-term freedom. Through his podcasts, books, education platforms, and hands-on mentorship, he continues to help entrepreneurs scale with clarity and confidence.

Connect with Justin:

Instagram: @thejustincolby

YouTube: Justin Colby

TikTok: @justincolbytsof

LinkedIn: Justin Colby

Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Ready to build wealth and make an impact? Learn more: www.RALAcademy.com

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In this episode, I sat down with Isabelle Guarino—aka the Boss Lady of Senior Living—to pull back the curtain on one of the most under-talked-about wealth-building strategies out there: residential assisted living (RAL). If you’re like me, deep in the real estate game but never touched senior housing, this episode is going to blow your mind. Isabel breaks down how you can create $10K, $20K, even $40K/month cash flow with one single-family home—without being a caregiver or medical professional. We talk about the myth-busting behind ALFs, how to convert or acquire them, where the real money is, and how to do good while doing well. Whether you want to flip one or build a 50-home empire, Isabel shows you the path, step by step. I’m seriously reevaluating my own portfolio after this one.

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About Isabelle:

Isabelle Guarino is the CEO of RAL Academy, the nation’s leading training organization helping investors launch and scale Residential Assisted Living (RAL) homes. With thousands of students nationwide, she’s revolutionizing how real estate investors build cash flow while providing high-quality care to seniors. Isabel is carrying on her late father’s legacy by turning impact-driven real estate into generational wealth.

Instagram: @ralacademy

TikTok: @ralacademy

Facebook: RALAcademy

YouTube: Residential Assisted Living Academy

Website: www.RALAcademy.com

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About Justin:

After investing in real estate for over 18 years and almost 3000 deals done, Justin has created a business that generates 7 figures in active income through wholesaling and fix and flipping as well as accumulating millions of dollars of rental properties including 5 apartment buildings, 50+ single family homes, and 1 storage facility

Justins longevity in real estate is due to his ability to look around the corners, adapt to changing markets, perfecting Raising private capital, and focusing on lead generation which allows him to not just wholesale and fix & flip, but also accumulate wealth through long term holds.

His success in real estate led him to start The Entrepreneur DNA podcast and The Science Of Flipping podcast and education company, and REI LIVE where he’s actively doing deals with members. He has coached and mentored thousands of aspiring and active investors over the last decade.

Connect with Justin:

Instagram: @thejustincolby

YouTube: Justin Colby

TikTok: @justincolbytsof

LinkedIn: Justin Colby

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Today I sits down with cost segregation expert Jeff Hiatt to reveal a powerful tax-saving strategy every real estate investor should know. With over 25 years of experience and 25,000+ cost seg studies completed, Jeff has helped clients save billions by accelerating depreciation and keeping more cash in their pockets.

We discuss how cost segregation works, who it benefits most, and how even small property owners can take advantage of it. From single-family homes to multi-unit apartments and commercial buildings, learn how this strategy can help you reduce or even eliminate your tax bill. Plus, Jeff explains bonus depreciation and offers insights for high-income earners looking to optimize tax savings through real estate.

 

 

Connect with Jeff Hiatt:

Instagram: @depreciationdoctor

Facebook: @depreciationdoctor

Website: costsegs.com

About Justin:

After investing in real estate for over 18 years and almost 3000 deals done, Justin has created a business that generates 7 figures in active income through wholesaling and fix and flipping as well as accumulating millions of dollars of rental properties including 5 apartment buildings, 50+ single family homes, and 1 storage facility

Justins longevity in real estate is due to his ability to look around the corners, adapt to changing markets, perfecting Raising private capital, and focusing on lead generation which allows him to not just wholesale and fix & flip, but also accumulate wealth through long term holds.

His success in real estate led him to start The Entrepreneur DNA podcast and The Science Of Flipping podcast and education company, and REI LIVE where he’s actively doing deals with members. He has coached and mentored thousands of aspiring and active investors over the last decade.

Connect with Justin:

Instagram: @thejustincolby

YouTube: Justin Colby

TikTok: @justincolbytsof

LinkedIn: Justin Colby

Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.