ESPN Wisconsin reporter Jason Wilde joins Jen, Gabe & Chewy with one of his most pointed critiques yet of the Green Bay Packers’ offseason messaging — arguing that too many things Brian Gutekunst said simply cannot all be true at the same time.
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The conversation begins with Wilde reacting to Gutekunst’s end-of-season press conference, which struck him as oddly upbeat given how dramatically the Packers underperformed relative to expectations. Wilde explains why the tone bothered him, not because it was dishonest — but because it was inconsistent.
🏈 “If everything’s great… then just say what went wrong”
Wilde lays out his core frustration:
If the Packers truly believe they were a “pretty damn good football team” derailed primarily by injuries, why won’t leadership just say that out loud?
Instead, Gutekunst praised nearly everyone — players, coaches, culture — while simultaneously acknowledging the team needs to “learn how to close games.” To Wilde, that creates a logical gap:
Either the roster was good enough
Or it wasn’t
But you can’t pretend everything is fine while also acknowledging major shortcomings
As Wilde puts it, both things can’t be true.
🧠 Ron Wolf vs modern messaging
Wilde contrasts Gutekunst’s approach with that of Ron Wolf, describing Wolf as a straight shooter who never worried about cushioning answers or protecting feelings.
Wolf told the truth — even when it was uncomfortable — and Wilde admits that honesty could be intimidating, but it also created clarity. Today’s approach, by contrast, feels overly careful and, at times, evasive.
Wilde wonders aloud whether:
Player sensitivity
Modern media cycles
Or internal politics
…have made executives hesitant to speak plainly — even when plain truth might actually help.
🔄 The Aaron Jones example — history repeating
One of the most telling comparisons Wilde raises is Aaron Jones.
He reminds listeners:
Gutekunst once said they’d do “whatever it takes” to keep Jones
Then offered a deal so low it effectively forced him out
Jones went on to rush for 1,000 yards with Minnesota
That history makes Wilde skeptical when Gutekunst now gushes about Josh Jacobs as an irreplaceable locker-room presence. Wilde asks the obvious question:
If he’s that important, what are you actually going to do to keep him?
Words without follow-through have consequences — especially with veterans.
🏈 Rashan Gary and accountability
The most heated portion of the segment centers on Rashan Gary, who finished the season with 10 straight games without a sack.
Wilde doesn’t dismiss pressures or effort — but he refuses to sugarcoat the result:
You cannot be paid like an elite pass rusher and go 10 games without a sack.
To him, calling that a “great year” isn’t optimism — it’s a refusal to apply accountability.
🧓 The veteran problem
Wilde circles back repeatedly to what he sees as the Packers’ biggest blind spot: the near-total absence of veteran leadership.
He references conversations with Evan Williams, who candidly admitted the team:
Doesn’t handle success well
Struggles with adversity
Lacks maturity in key moments
Wilde argues that a handful of veterans — not stars, just experienced pros — could act as on-field coaches, stabilizing young players the way veterans once did for him and others.
He cites examples like:
Eugene Robinson
Keith Jackson
Eddie West
Players who taught by example and filled gaps no coaching staff could reach alone.
⚖️ The bottom line
Jason Wilde’s conclusion is blunt but measured:
The Packers have talent
They have youth
They have culture
But they may be overvaluing harmony and undervaluing honesty.
Without clearer messaging, stronger accountability, and a willingness to invest in veteran leadership, the same problems — late-game collapses, emotional swings, and inconsistency — are likely to repeat.
🎧 A thoughtful, critical, and deeply informed breakdown of Packers philosophy, messaging, and why “everything’ ...